Your whole benefits year,
handled for you.

Amanda is Keel's AI benefits counselor. She runs it all: enrollment, employee questions, compliance, and COBRA, on one shared record.

For employers For brokers
Get a demoTry it yourself · 90 sec
Built for HR teams from 2 to 25,000 · delivered by your broker
app.keel.com
AmandaAsk Amanda to run anything across your benefits…⌘K3 running
Amanda
Good morning, Dana, your benefits are handled. Amanda · live
Open enrollment at 78%, I nudged the 41 predicted to miss
Compliance current, 5500, ACA & gag clause filed
Resolved 12 employee questions, none reached your team
Sent R. Alvarez's COBRA notice, day 6 of 14, on time
Enrollment this week ▲ 9 pts
Amanda is drafting your Q4 campaign
6-touch · EN · ES · VI · ready in ~2 min
Enroll
78%▲9
Shield
Current
Concierge
92%off HR
Continuation
On time
Thrive
Gold
Amanda
Amanda flagged 29 cost-driven waiversto win back before October · just now
Your benefits · live
Good morning, Dana
AmandaAsk Amanda to run anything…3
Open enrollment at 78%, nudged the 41 at risk
Compliance current, 5500, ACA & gag clause filed
Resolved 12 questions, none reached your team
Sent R. Alvarez's COBRA notice, on time
Enroll
78%▲9
Shield
Current
Concierge
92%off HR
Continuation
On time
Illustrative, example workforce. Figures are representative, not audited customer results.
📈
0%▲9
Enrollment participation
💰
$0k
Saved this renewal
💬
0%
Questions kept off HR
⭐
0.0/5
Employee satisfaction
We never touch your claims or clinical data, privacy by design
The teammate

Meet Amanda. She runs the work.

One AI benefits counselor across the whole suite, she meets every employee, in every language, all year, and hands the hard ones to your team.

She enrolls them4 minutes, paycheck math, every language
She answers them24/7, cited to your plan, 92% never reach HR
She watches the numbersand nudges the 41 predicted to miss enrollment
Amanda
AI benefits counselor · always on
Working nowDrafting your Q4 open-enrollment campaign
Re-segmented your 480 employees into 4 personas
just now
Messaged the 41 employees predicted to miss enrollment
2 min ago
Filed a denied-claim appeal, recovered $1,240 for a member
8 min ago
Sent a COBRA notice for R. Alvarez, day 6 of 14, on time
14 min ago
Keel Concierge · all year

A benefits expert in their pocket.

After they enroll, Amanda stays. She finds care, prices it, and catches billing errors, 24/7, cited to the plan, in any language. Most questions never reach HR.

Amanda
Caught a bill error−$312 overcharge
Found a doctorin-network · $25 copay
Keel ConciergeAmanda online
Private
Priced a knee MRI$480 · saved $1,730
Drafted a disputesent to billing
The suite

Everything your benefits run on.

The products your people touch, all on one election record. Amanda runs the work across all of them, your broker delivers it.

One platform. One Amanda. One record.
Keel Enroll
Enrollment your people finish. Four minutes, paycheck math, every language.
HDHP Saver + HSA
Amanda recommends$84/paycheck
Amanda enrolls for them
Keel Pulse
See your whole enrollment, live. Funnel, drop-off, and who needs a nudge.
Completed78%
Engineering
54%
Auto-nudge the 41 who'll miss it
Keel Profiles
Know your population. Personas, who's waiving, how to reach them.
YS
Young Savers
Want HSA + accident
31%
Reach by text29 waiving on cost
Keel Pharmacy
Drug costs, before the counter. The real price, the tier, and a cheaper covered swap.
Atorvastatin 20mgTier 1
Your price at pickup$10/mo
Covered genericsaves $240/yr
Keel Concierge
Answers and advocacy, all year. 24/7, cited to your plan.
Is my MRI covered?Answered
Amanda: Covered after deductible. ~$520 at Northgate, in-network.
Lower-cost option foundsaves $880
Keel Shield
Safe Harbor. Filings, docs, and deadlines, handled.
Wrap / SPD · 5500 · NDTcurrent
ACA 1095-C96%
Gag clausedrafted · Dec 31
Keel Continuation
Continuation, on the clock. Notices, billing, same-day reinstatement.
Termination · R. Alvarezon time
Notice sent day 6 of 14
Reinstated same day on payment
Keel Broadcast
Benefits everyone understands. Custom guide + a launch campaign.
2027
Benefit guide
EN · ES · VI · auto-built
6-touch campaign71% open
Keel Thrive
The money in your benefits. Unused matches, free care, and expiring dollars, surfaced.
Found this year$1,840
HSA match unusedclaim $750
Benefits used
7/11
From your plan, never your claims
The platform, not a bundle

One counselor.
One record they all share.

Everything Amanda runs reads and writes the same election record, so she gets smarter and nothing is re-keyed. Open any one to see inside.

AmandaAmanda
One source of truth
Your election record
Captured once per employee. Every product reads and writes here.
Open
What changes for your team

The benefits year, finally handled.

+0 pts
Higher participation
0 hrs
Back to your HR team
0 min
Median enrollment, vs 22
0%
Filings on time
Two ways in

Wherever you sit, start here.

You run benefits

See Keel on your own plans.

A 20-minute walkthrough on your real case data, with Amanda live. We will show you the participation lift, the dollars, and the hours back, numbers you can take straight to your broker.

Get a demo
You are a broker

Put the whole suite under your brand.

Onboard a client in an afternoon, run the enrollment as Broker of Record, and hand every group a platform that looks like yours. Keel runs underneath, quietly.

Become a Keel broker
One platform · run by Amanda

Run by Amanda.
Delivered by your broker.

The full Keel suite is $10 per employee, and your broker covers most of it. Ask them about Keel, or we'll connect you with one.

Get a demoSee it work →
Every product · one record · your broker delivers it